Send them a jar of Jiffy peanut butter.
What? Yeah, to show someone you care give them some peanut butter. Jiffy to be exact. That's what their advertisement says. What a bunch of crock. Crock? Peanut butter? I wonder if there's a pun in there.
Emotional advertisement. Pull at their heart strings, that's how to sell crap. I can see it now. The young man, horny as hell, gives the stupid female a jar of Jiff hoping it will do the same as lying the words "I love you".
Another option is to use guilt and pride. If you are a good parent you will give your kids (insert product name here). The logical next step is to know you are a horrible parent if you haven't given your child that particular product. Gasp!
If I stand here with a phone, jar of peanut butter, and a bottle of coke, will you know I care about you? Call me cynical, but I don't think so.